Enabling Testimonials First, you will want to enabled testimonials for your account. Go to Sales & Automation from the main dashboard. Under the Testimonials tab, check-mark Enable Testimonials. Testimonial Request Under the project's Dashboard tab, click Send Testimonial Request. Select your recipients from the gallery and click Preview Email.  Edit your email and click Send Email. 

Grow your sales with automated marketing! With the Automation Quick-add feature, you can enable various, highly successful automations to your gallery with minimal setup. This makes implementing an offer and running a promotion a breeze. In the gallery’s Automation & Discounts tab, you can enable any of the most popular promotions. We recommend enabling the first 4 of our best performing campaigns in order to cover the whole lifecycle of the gallery to all gallery recipients.

If you are a photographer who wants to be able to sell high-resolution downloads but wants to include a certain number of downloads for free, you can use one of two workflows. You can allow a specific number of downloads in your download settings or send your client a coupon for a free number of downloads. This tutorial will show you how to send a coupon for free downloads to your client.

The visuals for your campaigns play an essential role in setting the tone for your sale. It’s important to have consistent visuals, so we’ve created the option of changing the entire set of email and banner visuals, rather than having to customize each email and banner separately. The design templates are available in the Holiday Cards app, Classic Holiday Sale app (both for the Black Friday and Holiday phases), Valentine's Day app, and Mother's Day app.

When you create a Sales Automation App, you can apply it individually to each gallery in the gallery’s Sales Automation tab, or you can apply it to multiple galleries at once from your Sales Automation Dashboard. This article will guide you through both options.  Assigning to Multiple Galleries   After the app has been created, find and select the app via your Sales & Automation Dashboard. Either in the Campaigns tab, or the Automations tab.

If galleries are offline/expired, they are automatically switched to the ‘online’ status for the campaign duration of a sales automation app that has been assigned to them. For example, the Anniversary Gift app will automatically bring the gallery back online every year while the sale is occurring. Newly assigned apps, such as Holiday apps, will bring the gallery back online during the sale, and revert it back to offline once the sale is complete.

Now you can track the status of the gallery expiration app in the app dashboard. You can check if the gallery is active or has expired while using the gallery expiration app, as well as the expiration date and the status of the different stages of the app.  In this tutorial, we will guide you through the steps of checking the status of the gallery expiration app in various galleries.

In the galleries, there are three available settings you can choose to request visitor consent for marketing emails. When a visitor first enters the gallery or creates an account, they will have the option to checkmark to or to not receive sales automation emails for discounts in the gallery. Generally the discount is still available for the client (specific settings apply), however they won't receive marketing emails regarding the discount.

Customize the style and visuals of any sales automation email to bring a unique element to all your campaigns and make your branding stand out to your clients, as well as display personalized product photos directly in the emails!  While editing your sales automation app, click the pencil icon on the emails to customize.  Design Layouts Choose your design layout from the dropdown to select one of three options.

When you make changes to an app that is currently assigned to a gallery, you will need to re-assign the app in the gallery in order for the changes to apply to the gallery.  First, you want to make sure that you modify the app settings and save them. Head to Sales & Automation from your main dashboard.  Choose the app that you want to edit from your list of current apps.

There are two ways you can send your gallery visitor a product from the store. You can Send a Product using the Send Product App, or you can do it through the gallery dashboard.  When using the Send Product App, you can attach a promotion and a design fee to your designed product. This can encourage a higher conversion rate for your sales. It also allows you to automate your sales so you do not have to create the same promotion multiple times.

When your gallery settings are set to request visitor emails each gallery guest is required to enter their email address to identify themselves upon entering the gallery. The photographer is able to view the emails of all of the users who have visited the gallery.  If the photographer chooses not to request emails from guests entering the gallery, some email data will still be stored and accessible in the system, such as emails used to place orders in the shop etc.

In Pic-Time’s Sales Automation apps, you can create different banners to display discounts and/or general messaging in the gallery. For this tutorial, we will go over how to display a banner and upload your own banners with photos and video. Learn more about adding apps to projects here.  We will use the General Coupon as an example, but uploading your own banners is available in every app. Within the App editor, you can find the gallery and shop banners in the Banners section.

When downloading and installing the Pic-time Uploader App, your computer system may not recognize the connection from the app. A prompt from your computer may notify you to adjust your antivirus or firewall settings.  Open Eset Antivirus on your computer and go to Setup → Advanced Setup  Select Detection Engine, scroll down to the Exclusions section and click on it to expand. Click on Performance Excursions → Edit → Add.

For the 2021 Holiday season, Pic-Time offers a few different sales campaigns with suggested dates and email times. However you can edit these dates (with the exception of Nov 25, Black Friday, and Nov 29, Cyber Monday) to match your preferences. Emails are also sent according to your Timezone. How to adjust dates for: Holiday Albums Holiday Cards Holiday Ornaments Classic Holiday Sale Holiday Albums See full app setup here.

Encourage your gallery’s visitors to complete their orders after they have added products to their carts and abandoned them! This is a proven strategy to give clients the small push they need to complete their purchase. This app will trigger a flash sale and send a limited time discount to users who have not edited products in their shopping carts for more than a few days. The 24-hour expiration of the flash sale is used to create urgency for the gallery visitor and encourage them to finalize the order in their cart.

Send your clients and their friends and family a promotional discount once a year with the Anniversary Gift App. On a set date each year, users of the gallery will receive an email with a discount encouraging them to visit the gallery again and order a physical product from the event. They can also see the discount displayed in the gallery itself. This article will guide you through customizing the app and assigning it to your gallery.

Our Classic Holiday Sale App has proven to increase sales and is here to make your most successful sale of the season!  The app is divided into two phases: The Black Friday/Cyber Monday phase which we suggest running from November 18th–29th, and the Holiday Campaign phase which we suggest running from December 6th–13th. It features a storewide discount that changes over the course of the campaign. For helpful tips on launching your campaign, check out our 2021 Holiday Guide!

This campaign is designed to generate excitement by offering an introductory discount when users first access a gallery. When a new visitor enters the gallery this campaign automatically sends them a short term discount designed to inspire early sales. Promotional reminders also help convert more sales and boost gallery views. To begin, click on Sales & Automations from your main photographer dashboard. Under the Automations tab, click the plus icon to install the Early Bird App.

The gallery expiration app is created to enhance your gallery setup workflow. With this app, you can create a store promotion surrounding the gallery expiration. This will encourage your clients to make any last chance purchases through their gallery. If you’d like to expire the gallery without a promotion, follow our tutorial here. To begin, go to your Sales & Automations section from your main photographer dashboard. Select the Automations tab and click + More Automations.

The Gallery Visitor Boost app promotes user pre-registration, which allows you to create excitement around the gallery by automatically sending an increased discount to pre-registered visitors, and a smaller discount to users who do not pre-register. All visitors can also be emailed a discount before the gallery expires. First go to your Sales & Automations section. In the Automations tab, click + More Automations to add a new app.

Send one or more of your gallery guests a single-use promotional offer using the General Coupon app! This very customizable app can be used for percentage off, free product, free shipping, set monetary amount, or product-at-cost-price coupons. After this app is assigned to a gallery you will be asked to select which users you would like to send the promotion to and when you would like it to start! This article will guide you through customizing the app and assigning it to your gallery.

Create an album-focused sale just in time for the holidays with a full sales funnel of emails and banners. We suggest kicking off your holiday season by running this sale from October 18th - November 1st to allow your clients time to create their album and accommodate for shipping times. Then run your Holiday Cards Sale App and/or the Holiday Ornaments Sale App. For helpful tips on launching your campaign, check out our 2021 Holiday Guide!

Following your Holiday Albums Sale, continue the festivities and remind your clients to print their cards with the The Holiday Cards Sale app! It features ready-to-use gallery and store banners, email copy and visuals to help you continue a seamless campaign this holiday season. For helpful tips on launching your campaign, check out our 2021 Holiday Guide!   We recommend running this campaign from November 4th–11th, after your Holiday Albums sale, and before your Classic Holiday Sale to highlight this specific product in your shop!

Promote one of the most beloved holiday objects to your clients – ornaments! This easy-to-use app comes with a readymade campaign funnel that includes emails and gallery banners that display your client's images in the Ornaments throughout the entire campaign. As always, these are fully customizable to fit your brand voice. For helpful tips on launching your campaign, check out our 2021 Holiday Guide!   The Ornaments Sale period lasts by default for 7 days with a discount of 40% off Ornaments.

The Simple Sales System App was designed to help photographers harness the benefits of an in-person sales strategy without the time and hassle of actually conducting in-person sales. The app guides your client through a 3 step sales process: Step 1: Your client is welcomed into a gallery with preview images, available for a limited time, and 3 packages that they can purchase.  Step 2: Your client purchases their package straight from the gallery.

The User Activity feature allows you to track any activity within the gallery. This includes an extensive, detailed list of gallery views, downloads, shared photos, shop views, items added to the cart, website visits and a track of emails sent to the client. User Activity Details Click View all activity from your main dashboard (or go to Sales & Automation>User Activity, or go to the specific project's Dashboard tab>View all activity).

Sales Automation App Banners are displayed in the gallery and shop. You can preview both the emails and banners by applying it to a test project. After creating your app and assigning it to a test project from the project’s Automations & Discounts tab, click on the three dots to the right of the app. From there, select Preview. From the Preview window, click Create Preview for any of the phases of that particular app.

The Bespoke Wedding Books App was created to introduce the one of a kind Isle Studio wedding book experience to your client.  Isle Studio uses a unique storytelling process by combining your photos with curated details from the day. Often times they work alongside the couple before the wedding day so no important detail is missed. They carefully select quotes, and memories from your client's wedding journey by talking directly to them, and weave the elements into the perfect narrative to compliment your images.

The Digital Gift Card App can be used to curate the gift card experience for your gallery visitors. Through the app, you can create a gift card custom product for your store, define the emails and banners that the recipient of the gift card would get and promote the new product to your gallery visitors (optional).  The app adds a Gift Card custom product to the gallery. As long as the app is assigned to the gallery product will stay in the gallery.

This Father’s Day, share some love by running a storewide sale to let your clients find the best gift for the mother figures in their lives. Entice your clients with a Father’s Day discount to explore the gallery store and choose beautiful print products for this occasion.  The Father's Day Storewide app is already loaded with ready-to-go emails, banners, and discounts, so all you need to do is install and let it run.

In this tutorial, we will guide you through setting up your Gift-Focused Holiday App, which includes a preloaded template for the following main phases: a series of back-to-back product-focused campaigns leading up to Black Friday, a storewide sale on Black Friday through Cyber Monday, and a Holiday storewide sale. For this app, we decided to set the send dates & times for a selection of the emails. These dates were determined based on last year’s data for the most profit-optimized times/days.

In this tutorial, we will guide you through setting up your Holiday Cards app, which can be used to promote cards to your gallery visitors. The app comes with a built-in template for the campaign, so setup is minimal and easy, and you can assign it to all of your galleries with a click.  Installing the App Go to Sales & Automation from your main dashboard.  Click to add a Campaign.

This app can be used to promote A Mini Session from your gallery through emails and banners.  You can choose between two set-up options to determine how your client will be able to purchase their Mini Session: Create a Mini Session custom product through the app, which your client can purchase from the gallery store Add a landing page instead of a custom product, so the Mini Session email and banner buttons redirect to a landing page outside of Pic-Time where your client can purchase and book their session.

This Mother’s Day, share some love by running a storewide sale to let your clients find the best gift for the mother figures in their lives. Entice your clients with a Mother’s Day discount to explore the gallery store and choose beautiful print products for this occasion. Our Mother’s Day Sale app is already loaded with ready-to-go emails, banners, and discounts, so all you need to do is install and let it run.

Encourage follow up sales by sending an automatic ‘thank you’ discount after a gallery visitor completes a purchase. The promotional discount can be used towards any future order and is limited to a certain amount of time to generate a sense of urgency. This proven sales strategy welcomes the visitor back to the store and encourages them to purchase additional items. Go to your Sales & Automations from the main photographer Dashboard, and from the Automations tab, click + More Automations.

The Print Incentive App offers your client a few free prints as a way to get them to experience the store. This will give them a push to order additional products from the store. This app comes with a ready-to-use template for 3 free 5x7” prints. You can adjust any of the settings, emails or banners to fit your preferences. You can create this campaign and apply it to all galleries or individual ones.

To get started, click on the Sales & Automation tab.  Under the Automations tab select to add a new app.  Choose the Rolling Publish App. Change the name and click Add Automation App.  First, set up the wait period before the app starts. This will give you an extra period of time before all of the actions of the app begin automatically.  Gallery Preview  The app consists of 3 stages: gallery preview, full gallery publish, and the early bird promotion.

The Send Product App is created with the purpose of sharing your special designs with your clients and pairing it with a promotional campaign and design fee (optional). If you would like to send your design without promotion, you can use our simple send product to visitor feature. If you would like to send a product without the advantages of the app, click here.  To get started, click on the Sales & Automation tab.

The Single-use Coupon app can be used to offer your client an individually customizable discount. This means you can create a one-time offer for any reason you choose, each time. This app provides you with an efficient way to edit the template differently each time you assign it to a gallery. If you are looking for an app that doesn’t need to be modified each time it is used, we suggest you consider using the General Coupon app instead.

The Valentine’s Day App offers a storewide discount to your clients so they can celebrate with printed goods for themselves or their loved ones. The template is ready to go with the discount, marketing emails, and gallery and shop banners, which you can customize to fit your preferences. All you need to do is install the app once and assign it to your galleries with just a click. We suggest running the campaign from January 20-January 29.

The Gallery Migration App is created to assist you with smoothly transitioning your galleries to Pic-Time. You can use this app to invite the client to view their new gallery and shop the new products in their gallery store. Attach a promotion to incentivize your client to shop for new items.  Please note this app will only function with Pic-Time migrated galleries. Learn more info here! To get started, click on the Sales & Automation tab.

The Gallery to Backup System app offers a full client experience to the main client and their gallery guests. This app consists of progress emails before the gallery is live, an early bird promotion when published, and a most importantly gallery expiration promotion that includes an offer to your clients to keep the gallery online with a subscription service. In this tutorial, we will go over how to setup this app.

Sales Automation apps report the number of orders converted by the app as well as the total order amount of sales the app has generated. For specific product apps such as Simple Sales, Mini Sessions, Existing Gallery Backup, the app will report the specific product ordered only. For other apps, it will include any orders placed after a client clicked through or viewed the sale email or gallery banner, even if the client doesn’t use the coupon code, or if they used a discount code associated with a different app.

When using the Existing Gallery Backup app, you are able to offer your client to purchase an annual subscription-based hosting for their gallery, keeping their gallery online and backed up safely in the cloud. The subscription automatically renews, and your client can safely access his gallery store at any time. This secures an additional source of revenue for your business.  Please note: Pic-Time commission is collected for the Gallery Backup product for the subscription.

Pic-Time offers various free webinars for our photography community, from site demos to marketing strategies to conversations with photographers around the world. Below is our webinar archive, which you can also watch on youtube. Sign up for a free trial of Pic-Time to be notified of the next webinar.  Setting Up Your first Client Gallery Learn how to set up your first gallery with Pic-Time. Setting Up Your Client Store  Learn how to set up and make the most out of your Client Gallery print store.

When sending a coupon to your client, you are able to adjust the discount type and amount. The coupon offers discounts such as a percentage, monetary credit, free product, cost price, and free shipping. You can also limit the coupon to be applicable to certain products. This article breaks down each discount type and how it can be used by your client.  % Off Set-up the discount amount and the description (will be displayed in the client’s cart).

In your marketing campaigns and automations, you can display the discount code and a message to your clients through gallery and store banners. In your app editor, click on the pencil icon to edit the banner. There are 5 types of banners: text banner, large banner, photo banner, product row, and store rotator. Each banner has various editable parameters. We’ve made banners tailored for each campaign but feel free to adjust however you like.

When you schedule your campaign emails you can select that the emails are sent out at the time of the trigger or using an optimized send schedule. What is an optimized send schedule? There are optimal times to send an email to your clients. These are the times your clients are more likely to check their emails and have the time to open the contents of the emails (they’re at their work desk, home etc.

In the Client Galleries, you can mark your project as Public or Private for greater security over who can view the gallery. In this tutorial, we will go over the difference between a private and public gallery and how to give access to the gallery. Learn more about user login access, password creation, and management here. Private vs Public Galleries Begin from your specific client gallery, go to the Gallery Setup tab, and checkmark Private Gallery.