How do I connect my Google Analytics account?
Pic-Time is integrated with Google Analytics. Each Pic-Time photographer can connect their Google Analytics account to their Pic-Time account to track visitors, active users, traffic sources, visited pages, product clicks, order value etc. Google Analytics provides many tools that can help Pic-Time users track their account.
Connecting Google Analytics
You will want to first register for an account with Google Analytics. Once you have created an account you will need to retrieve your Tracking ID. To retrieve your Tracking ID, click the settings wheel → Tracking In → Tracking Code.
Copy your Tracking ID.
Go to Settings from your main dashboard.
Select the Brand & Style tab. You will want to select the brand you want to track your analytics for, if you have more than one brand.
Click Site External Services.
Paste the Tracking ID in the Google Analytics Tracking ID field and click Apply.
You can now track your account analytics via your Google account.
When an order is placed, the details are reported to Google Analytics. The analytics can track information regarding the order, including the path the client has taken to place the order. To enable eCommerce click the settings wheel → Ecommerce Settings.
Enable the Ecommerce tracking.
Different paths can be created to track steps taken on the site for various purposes. You can track the number of clients take each step to see if there is a downfall between the steps of each process. For example, you can track how many people are accessing the cart vs inputting their payment vs placing their order and see at which step the client are stopping the process.